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Spectrum

Spectrum: Brandon Semenuk: Rad Company or Thinking Outside the Box

30 May 2014 by the editorial office

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Lifestyle: Admittedly, Canadian Brandon Semenuk's way of interpreting the world on two wheels is different than what we normally present on Velomotion. But we don't want to withhold them from you.

Just in time for the start of the summer, Red Bull Media House and New World Disorder-Films a new bike movie: Brandon Semenuk's Rad Company. The film will have its world premiere on June 7th and will be distributed worldwide via the iTunes store as well as on DVD and Blu-Ray a day later.

You can win one of three DVDs on Velomotion. Details will be available in the coming days.

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In the 50-minute MTB film, Brandon Semenuk and some of his friends test the limits of biking and show their skills on previously unknown terrain. The idea for this extraordinary film project comes from the successful YouTube series Life Behind Bars, which is currently in its third season. Life Behind Bars focuses on the ongoing search by professionals for the best bike locations.

was filmed for Rad Company in Fiji, in Retallack (British Columbia) and Utah. "I can't stress enough how cool it was to work with Red Bull Media House and New World Disorder Films", according to Semenuk. "The whole team helped to fully realize my vision for the film." In addition to Semenuk, the film will also star Yannick Granieri, Thomas Genon, Steve Smith, Cam Zink, Brendan Fairclough, Cam McCaul, Logan Peat, Ryan Howard, Graham Agassiz, Matty Miles, James Doerfling and Nico Vink.

More information about the film can be found at redbull.com/radcompany

Tags:Brandon SemenukNew World Disorder FilmsRad CompanyRed Bull Media HouseTicker

More than the editorial office

Velomotion is your team of bicycle and e-bike experts, professional cyclists and enthusiastic cyclists. In our magazine we present new products, current and critical test reports as well as news from the world of cycling. We stand for quality awareness, know-how and lived enthusiasm for the subject of bicycles.

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