Market: As bold as usual, different as usual, good as usual – there is also a jersey with a very special touch for the Sparkasse Münsterland Giro.2014. Staying true to its line, the official piece of clothing of the cycling classic in the Münsterland will continue to stand out from the peloton in the future. This time even with a built-in greeting.
While the back of the jersey makes its intentions clear, proclaiming "It rocks when it rolls ," the greeting on the sleeves is for colleagues—and potential competitors: Those being overtaken greet each other with a friendly "Hello" on the left , while those doing the overtaking send an equally friendly "Goodbye" from the passing lane. "Perfect for the next town sign sprint with the training group ," says Robert Landa from the agency responsible for the design.
The jersey for the Sparkassen Münsterland Giro, which in previous years sold out well before the registration deadline, costs participants €29. " This year, almost 20 percent of participants have already purchased one – many already own the entire collection of our jerseys – even without knowing the design ," says Rainer Bergmann, head of organization for the major event. "This shows how well our design is received. At all top events, our jerseys always stand out in the peloton – which is, of course, also perfect advertising for the Sparkassen Münsterland Giro 2014 ," Bergmann adds.
Cyclists registering for the Sparkassen Münsterland Giro 2014 can order the jersey at the same time as registering. It will then be available for collection at the race packet pickup on October 2nd and 3rd. The jersey can also be ordered without participating in the race at www.sparkassen-muensterland-giro.de for €35.