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Key facts about VELOMOTION on YouTube

Velomotion on YouTube: Technical expertise meets a target audience with purchasing power

The visitors of the Velomotion YouTube channel are a very affluent target group with significant technical knowledge.
Prior knowledge – and the need to deepen it competently.

Velomotion is the expert platform on YouTube specifically for e-bikes and e-bike drives.
We stand for in-depth technical journalism and are a leading authority on e-bikes. We don't just test based on gut feeling,
but validate results on professional test benches. Whether current e-bike motors, high-end e-MTBs, gravel bikes
or e-bikes for everyday use: Our viewers want and find in-depth analyses for a discerning community.

Credibility through measurement data and laboratory values ​​combined with practical tests.


Velomotion's key figures on YouTube (As of February 2026)

  • Subscribers: 41.000 (steady, organic growth)
  • Total page views (per year): > 4,5 million
  • Average playback time: 6:42 minutes (channel average)
  • likes: Velomotion videos are liked by 98% of viewers (channel average)
  • Comment: Up to 200 comments per 10.000 views (channel average)

Target audience: "The decision-makers"

Velomotion spectators are not casual surfers. They are in their prime and have the necessary income.
for premium products – besides e-bikes, also accessories, clothing or travel.

Demography

  • Gender: 95% male | 5% female
  • Age structure (core target group 35–64 years):
    • 35–44 years: 20%
    • 45–54 years: 25%
    • 55–64 years: 28%
    • Over 65 years: 15%

Insights: Around 68% of our viewers are over 45 years old – the target group with the highest
Purchasing power for e-bikes.


Examples of performance highlights

All Velomotion videos continue to generate high traffic months after release (long-tail effect).

Main topic: Engines

“Bosch CX Gen5 on the test bench” – Great interest in the launch, high relevance and much need for discussion
(Link to the video)
300.000 Views · Average 7:47 min playback time · 679 Comments

Top topic: Comparison tests

"How much e-MTB do we really need?" – Practical comparison test of engines
(Link to the video)
470.000 Views · Average 6:21 min playback time · 375 Comments

Opinion formation

"That's what's annoying about modern e-bikes" – Where is the industry on the wrong track?
(Link to the video)
210.000 Views · Average 5:33 min playback time · 1.251 Comments

Bargains, news and offers

"The most affordable e-bike with Pinion MGU" – Pegasus Estremo EVO 9 Lite introduced
(Link to the video)
195.000 Views · Average 4:25 min playback time · 202 Comments


cooperation opportunities

We offer our advertising partners a 100% authentic integration in an absolutely industry- and
brand-safe environment.

  • Product placement and integration: Presentation of your product in a suitable editorial setting
    with high credibility.
  • Exclusive individual tests / individual presentations: Detailed discussion of your bike or product
    (Practical experience and, if applicable, test bench).
  • Sponsorship: “Presenting Partner” for video series (e.g., Eurobike trade fair review, technical tutorials)
    Possible after individual case review.
  • Shorts and Social Media Extension: Short-format videos for rapid reach.


Contact

Let's talk about how we can showcase your brand to a huge number of cycling enthusiasts.


Contact us

or directly via email to
ppgad@pucrs.br

27 January 2026of Marcus Degen
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