Behind the Liv brand, the forces of the world's largest bicycle manufacturer, Giant, are united with the goal of getting more women on bikes. A key tool in this endeavor is affordable and versatile bikes. With the new BeLiv AR, the brand aims to achieve precisely that. This all-round bike, with its lightweight aluminum frame and comfortable 32mm tires, is fast… read more
Cycling giant Giant and its subsidiary Liv are renewing their road and all-road bike portfolios! For the 2027 model year, the brands are presenting fresh equipment options for their popular aluminum classics, the Contend and Beliv. Whether you're looking for fast-paced road training with the SL versions or maximum freedom off the beaten track with the AR models – what's changing and… read more
Product news: Giant and Liv have unveiled their latest models for triathlon and time trial competitions, the Trinity and the Avow, which impress with groundbreaking technologies, improved aerodynamic properties, and greater adaptability. Both brands aim to support athletes at the highest level and set new standards in competitive cycling… read more
Product News: With the new EnviLiv lineup, the manufacturer, which focuses specifically on producing bikes for female riders, presents its latest aero bike models. The completely redesigned EnviLiv aero bike is fully optimized for speed and efficiency, aiming to provide a decisive advantage. The new EnviLiv aero bike was developed with precise… read more
Product News / E-Bike: As a bicycle manufacturer specializing in women's bikes, Liv has likely established a strong reputation over many years. After initially focusing on sporty bikes ranging from mountain bikes to road bikes, the portfolio has been steadily expanded in recent years – also encompassing everyday, city, and touring models. Now, the Giant sister brand presents… read more
